Do you find it challenging to find the right music for your video project? And when you find the right music, are the licensing fees too expensive? Or is it just a painful task to go through all the options to find what you’re looking for? Well, my friends, you might be in luck. Music Vine claims to provide you with affordable, high quality, curated music licensing. How does it work? And is it too good to be true? It looks like a great way to easily search for music. Now, I myself am not in the industry, but songs range from $40-$55. I guess it depends on how many songs you need for your project, but overall that seems to be reasonable.
I looked at a couple of competitors and here’s what I found. Audio Jungle seems clunky. The prices are lower – songs starting at $15. But the layout doesn’t make it easy to find anything. Yes, you can browse by category, but it still seems to be all over the place. Marmoset has a nicer layout than Audio Jungle, but the cost for licensing is pretty high. They also charge you a licensing fee based on what you’re using it for. For example, if it’s for a podcast, the cost is only $29, but $199 if you’re using it for an independent film. So the prices, in my opinion are kind of high.
What I like about Music Vine is the layout. I often drone on about things being important to me like customer service. But how something looks typically has some weight as well. In this case, it’s about the music itself, so the layout is only a factor because I want something nice to look at while I’m browsing. But I also want to be able to find what I’m looking for easily. By the sounds of it, this isn’t an easy process for those in the industry. One of the founders of Music Vine, Lewis Foster, indicates that his philosophy is: “ten exceptional tracks are much more valuable than 100 mediocre tracks”. Which I think is a good life lesson, really. Quality over quantity.
What is also really neat about this site, that puts it above it’s competition is the fact that Music Vine does a lot of the curating for you up front. Which speaks to Foster’s philosophy. They will find you ten exceptional tracks, so you don’t have to sift through one hundred mediocre tracks. It’s that simple. Who doesn’t love when a business does that kind of work for you? In some cases, you see that factored into the price of the product, but I’m not sure that’s the case here. It seems like they truly want to give you the music you want and need for your project, at a price that is reasonable.
The major drive behind the site is to help film makers find music that they need. In a fast way.. but also music that is quality. Currently they only have about 1650 tracks available, but they plan on growing the library. The whole concept is kind of a neat one, to be honest. One that we don’t often see. While Music Vine does profit from the sales, it feels more like a passion project, rather than a business. It’s both, I guess, which is what I find so interesting about it.