• Who Makes a Better Smartwatch – Fitbit or Apple?

    Who Makes a Better Smartwatch – Fitbit or Apple?

    Fitbit announced their new entry-level smartwatch, but how does it stack up against the Apple Watch?  One of the biggest criticisms of the Fitbit has been how it looks.  Especially in terms of the Fitbit Ionic.  The problem with the design is that it was kind of masculine.  It had sharp corners and blunt edges. …

  • Fitbit Could Make Incredible Gains with Wearable Technology

    Fitbit Could Make Incredible Gains with Wearable Technology

    Fitbit recently purchased Twine Health.  Why is that something I’m writing about?  Twine Health is a health coaching platform that helps you manage chronic conditions like diabetes and hypertension.  This is critical given the fact that tech companies are trying to provide you wearables that also offer a way to help you manage your health…

  • FitBit’s Coaching App Gives You Another Way to Workout at Home

    FitBit’s Coaching App Gives You Another Way to Workout at Home

    It’s January, so you’ve probably turned your mind towards health and fitness.  Which is great.  Especially if you fell off the track towards the end of last year.  And I mean, who didn’t?  Finding time to exercise can be difficult.  Especially if you’ve got any kind of demanding job and family responsibilities.  I am not…