• Want to Use Instagram for Business? Step #2 – Identify Your Brand

    Want to Use Instagram for Business? Step #2 – Identify Your Brand

    The second step when using Instagram for your business is to identify your brand.  You need to first understand what your business is and what you want to achieve.  Which, you should have already figured out.  The first post in this series talks about goal setting.  Based on your goals, you determined who you were…

  • Want to Use Instagram For Your Business? Step #1 – Set Some Goals

    Want to Use Instagram For Your Business? Step #1 – Set Some Goals

    Do you use Instagram as a marketing tool for your business?  If so, you need to be continually thinking about your strategy and goals.  How dated are your goals?  What are they exactly?  It wouldn’t hurt to audit your Instagram account to see how you are performing.  If you don’t know where you’ve been, how…

  • Snapchat Adds New Features.  Will Instagram Follow Suit?

    Snapchat Adds New Features. Will Instagram Follow Suit?

    Snapchat now has more tools to make your life a bit more interesting.  Specifically, they’ve added some new backdrops, and a voice-filter option. In addition they have also given you a way to add links to your images and videos, called paperclip.  Without sounding too snarky, I feel like this is coming to Instagram very…