• Billboard’s Charts Will Give More Weight to Paid Music Streams

    Billboard’s Charts Will Give More Weight to Paid Music Streams

    Billboard, like Neilsen, is finally understanding how people consume entertainment.  We reported that Neilsen is going to start tracking people watching Netflix in order to assess those numbers from a ratings perspective.  Which makes sense in today’s world.  Now Billboard is going to adjust how it weighs and calculates streaming music starting in 2018.  More weight…

  • Is the Future of Media All About User Experience or Original Content?

    Is the Future of Media All About User Experience or Original Content?

    The way that we consume media is changing.  Especially when it comes to TV.  With new mediums available like Facebook Watch, is it still about content?  Or is it more about the platform? Facebook Watch is their response to this change.  It operates as a separate entity.  It went live in September, and it hosts several…

  • Neilsen to Start Tracking Streaming Services Like it Does For Broadcast TV

    Neilsen to Start Tracking Streaming Services Like it Does For Broadcast TV

    Cord cutting has now become the “new normal”, as they say.  More and more people are doing it, and subsequently moving to streaming services.  Because of that, Neilsen is going to start tracking subscription-based streaming numbers.  The idea is to measure streaming services in the same way that Neilsen has tracked broadcast TV for decades…